CLE Cigars
A Day Worth Celebrating
PROJECT
CLE Cigars celebrates Honduras’ finest tobacco through a story of legacy, refinement, and pride.
This campaign reflects moments of gratitude and accomplishment, honoring the years of dedication, craftsmanship, and mastery that define the CLE tradition.
My role encompassed the full creative and production process, including pre-production, location scouting, model selection, assembling the team, full production management, photography, and retouching. The goal was to create a visual experience that feels timeless, intimate, and rooted in the culture and character of premium cigars.
Every image aims to represent the life we choose, the achievements we celebrate, and the quiet confidence of a moment paired with a great cigar.
DETAILS
TEAM
• Photographer, Retouch & Production: Luis Cano
• Client: CLE Cigars
• Agency: Reslen Ideas
• Creative Direction: Reslen Ideas
• Producer: Christian Reslen
• Graphic Design: Juan Caffieri
• Makeup Artist: Dani La Rubia
• Production Assistant: Jennifer Arce
• Wardrobe Assistant: Julieta Silva
• Stylist: Irina Riabaya
• Location: Black Cat Cigar Lounge
NOTES
Shot on location at Black Cat Cigar Lounge, blending natural ambience with controlled lighting to highlight texture, mood, and the refined atmosphere surrounding premium cigars. Full production handled end-to-end, including scouting, team assembly, and post-production.































